{"id":2287,"date":"2023-02-28T11:11:15","date_gmt":"2023-02-28T14:11:15","guid":{"rendered":"https:\/\/www.margaritaechenique.com\/eycia-web-2\/"},"modified":"2026-08-26T12:21:41","modified_gmt":"2026-08-26T16:21:41","slug":"nolk","status":"publish","type":"post","link":"https:\/\/www.margaritaechenique.com\/en\/nolk\/","title":{"rendered":"NOLK"},"content":{"rendered":"

Logo and visual identity design for the outdoor clothing brand NOLK \u2014 Built To Work, designed to perform and stand the test of time. The typographic choice and use of uppercase letters in the logo and brand name represent the simplicity and sturdiness of a brand that withstands all kinds of climates, tasks, and scenarios. Furthermore, its various logo variations reflect more versatile and sophisticated clothing, taking into account the contemporary user\u2019s need to move effortlessly between work and social settings without compromising their image or comfort.<\/p>\n

The \u00abK\u00bb isotype is intended to be a simplified version of the brand identity, both recognizable and discreet, designed to coexist with other company logos.<\/p>\n

Collaboration Siente Cinco<\/a>
\nPhoto credits: NOLK<\/a>
\nYear: 2025<\/h6>","protected":false},"excerpt":{"rendered":"

Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo. La elecci\u00f3n tipogr\u00e1fica y en may\u00fasculas de logotipo y naming representa la simpleza y robustez de una marca que soporta todo tipo de climas, labores y escenarios. Adem\u00e1s, su diferentes […]<\/p>\n","protected":false},"author":1,"featured_media":2309,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[9],"class_list":["post-2287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-home","tag-branding"],"yoast_head":"\nNOLK | Margarita Echenique<\/title>\n<meta name=\"description\" content=\"Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NOLK | Margarita Echenique\" \/>\n<meta property=\"og:description\" content=\"Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.margaritaechenique.com\/en\/nolk\/\" \/>\n<meta property=\"og:site_name\" content=\"Margarita Echenique\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-28T14:11:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-26T16:21:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.margaritaechenique.com\/wp-content\/uploads\/2019\/06\/nolk-home.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1559\" \/>\n\t<meta property=\"og:image:height\" content=\"1517\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"margarita\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"margarita\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/\"},\"author\":{\"name\":\"margarita\",\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/#\\\/schema\\\/person\\\/204fb58acb5990971c720d2c6e714346\"},\"headline\":\"NOLK\",\"datePublished\":\"2023-02-28T14:11:15+00:00\",\"dateModified\":\"2026-08-26T16:21:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/\"},\"wordCount\":137,\"publisher\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/#\\\/schema\\\/person\\\/204fb58acb5990971c720d2c6e714346\"},\"image\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.margaritaechenique.com\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/nolk-home.webp\",\"keywords\":[\"Branding\"],\"articleSection\":[\"Home\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/\",\"url\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/\",\"name\":\"NOLK | Margarita Echenique\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.margaritaechenique.com\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/nolk-home.webp\",\"datePublished\":\"2023-02-28T14:11:15+00:00\",\"dateModified\":\"2026-08-26T16:21:41+00:00\",\"description\":\"Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.margaritaechenique.com\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/nolk-home.webp\",\"contentUrl\":\"https:\\\/\\\/www.margaritaechenique.com\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/nolk-home.webp\",\"width\":1559,\"height\":1517},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/nolk\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.margaritaechenique.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"NOLK\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/#website\",\"url\":\"https:\\\/\\\/www.margaritaechenique.com\\\/\",\"name\":\"Margarita Echenique\",\"description\":\"Dise\u00f1o & Artes Visuales\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/#\\\/schema\\\/person\\\/204fb58acb5990971c720d2c6e714346\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.margaritaechenique.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/www.margaritaechenique.com\\\/#\\\/schema\\\/person\\\/204fb58acb5990971c720d2c6e714346\",\"name\":\"margarita\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g\",\"caption\":\"margarita\"},\"logo\":{\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/_margaritaes\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"NOLK | Margarita Echenique","description":"Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"NOLK | Margarita Echenique","og_description":"Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo.","og_url":"https:\/\/www.margaritaechenique.com\/en\/nolk\/","og_site_name":"Margarita Echenique","article_published_time":"2023-02-28T14:11:15+00:00","article_modified_time":"2026-08-26T16:21:41+00:00","og_image":[{"width":1559,"height":1517,"url":"https:\/\/www.margaritaechenique.com\/wp-content\/uploads\/2019\/06\/nolk-home.webp","type":"image\/webp"}],"author":"margarita","twitter_card":"summary_large_image","twitter_misc":{"Written by":"margarita","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.margaritaechenique.com\/nolk\/#article","isPartOf":{"@id":"https:\/\/www.margaritaechenique.com\/nolk\/"},"author":{"name":"margarita","@id":"https:\/\/www.margaritaechenique.com\/#\/schema\/person\/204fb58acb5990971c720d2c6e714346"},"headline":"NOLK","datePublished":"2023-02-28T14:11:15+00:00","dateModified":"2026-08-26T16:21:41+00:00","mainEntityOfPage":{"@id":"https:\/\/www.margaritaechenique.com\/nolk\/"},"wordCount":137,"publisher":{"@id":"https:\/\/www.margaritaechenique.com\/#\/schema\/person\/204fb58acb5990971c720d2c6e714346"},"image":{"@id":"https:\/\/www.margaritaechenique.com\/nolk\/#primaryimage"},"thumbnailUrl":"https:\/\/www.margaritaechenique.com\/wp-content\/uploads\/2019\/06\/nolk-home.webp","keywords":["Branding"],"articleSection":["Home"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.margaritaechenique.com\/nolk\/","url":"https:\/\/www.margaritaechenique.com\/nolk\/","name":"NOLK | Margarita Echenique","isPartOf":{"@id":"https:\/\/www.margaritaechenique.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.margaritaechenique.com\/nolk\/#primaryimage"},"image":{"@id":"https:\/\/www.margaritaechenique.com\/nolk\/#primaryimage"},"thumbnailUrl":"https:\/\/www.margaritaechenique.com\/wp-content\/uploads\/2019\/06\/nolk-home.webp","datePublished":"2023-02-28T14:11:15+00:00","dateModified":"2026-08-26T16:21:41+00:00","description":"Dise\u00f1o de logotipo e identidad visual para la marca de ropa outdoor NOLK \u2014 Built To Work, pensada para trabajar y perdurar en el tiempo.","breadcrumb":{"@id":"https:\/\/www.margaritaechenique.com\/nolk\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.margaritaechenique.com\/nolk\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.margaritaechenique.com\/nolk\/#primaryimage","url":"https:\/\/www.margaritaechenique.com\/wp-content\/uploads\/2019\/06\/nolk-home.webp","contentUrl":"https:\/\/www.margaritaechenique.com\/wp-content\/uploads\/2019\/06\/nolk-home.webp","width":1559,"height":1517},{"@type":"BreadcrumbList","@id":"https:\/\/www.margaritaechenique.com\/nolk\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.margaritaechenique.com\/"},{"@type":"ListItem","position":2,"name":"NOLK"}]},{"@type":"WebSite","@id":"https:\/\/www.margaritaechenique.com\/#website","url":"https:\/\/www.margaritaechenique.com\/","name":"Margarita Echenique","description":"Design & Visual Arts","publisher":{"@id":"https:\/\/www.margaritaechenique.com\/#\/schema\/person\/204fb58acb5990971c720d2c6e714346"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.margaritaechenique.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/www.margaritaechenique.com\/#\/schema\/person\/204fb58acb5990971c720d2c6e714346","name":"margarita","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g","caption":"margarita"},"logo":{"@id":"https:\/\/secure.gravatar.com\/avatar\/3f6cf1874f390fc60a88eb74e750d494ddec20528df1e8c69c19b93bc9b7e1a8?s=96&d=mm&r=g"},"sameAs":["https:\/\/www.instagram.com\/_margaritaes"]}]}},"_links":{"self":[{"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/posts\/2287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/comments?post=2287"}],"version-history":[{"count":11,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/posts\/2287\/revisions"}],"predecessor-version":[{"id":2451,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/posts\/2287\/revisions\/2451"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/media\/2309"}],"wp:attachment":[{"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/media?parent=2287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/categories?post=2287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.margaritaechenique.com\/en\/wp-json\/wp\/v2\/tags?post=2287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}